Revenue Recovery
Churn Prevention
Failed Payments
Subscription Business
SaaS
Stripe Dunning
Customer Retention
Case Study
HeySummit
ChurnDog
Payment Processing
Customer Lifecycle

HeySummit's Lost Revenue Problem: How ChurnDog Helped

Discover how HeySummit partnered with ChurnDog to recover lost revenue and gain deep customer insights to boost retention.

Sal Haque
July 27, 2025
3 min read
HeySummit's Lost Revenue Problem: How ChurnDog Helped

The Challenge: Recovering Lost Revenue and Understanding Customers

Every subscription business faces failed payments. It's a silent killer of revenue and a constant headache for finance teams. HeySummit, a fantastic platform for online events, knew this challenge all too well. While they relied on Stripe, they quickly discovered its dunning tools just weren't cutting it for recovering lost revenue or truly understanding their customer base. They needed more, and that's where ChurnDog stepped in.


Easy Setup, Instant Insight

One of HeySummit's first pleasant surprises? How incredibly easy ChurnDog was to set up. They simply integrated their Stripe account, and quickly gained a crystal-clear picture of their customer base was at their fingertips. No lengthy onboarding, just straight to actionable data.


Revenue Recovered, Fast!

The results? ChurnDog helped HeySummit recover thousands in revenue in just four months! Even better, the average recovery time happened over days which is important for growing companies where recovering lost revenue quickly can make big differences to their bottom line.


Beyond Automation: Emails That Trigger Action

HeySummit saw a meaningful number of customers actually replying to our automated recovery emails. These weren't angry complaints; they were often positive, proactive messages like, "I'm topping up my account tomorrow," or "Can I retry the payment? I've added a new card." This wasn't just about recovery; it showed our emails were genuinely connecting and being taken seriously by their customers.


Smart Signals for Smarter Churn Prevention

ChurnDog doesn't just recover revenue from failed payments; it intelligently prevents churn. By closely monitoring Stripe signals, we helped HeySummit know exactly when a payment failed and when it was successfully resolved. This dual insight is crucial. It means customers receive timely recovery emails, but just as importantly, they stop receiving them once a payment goes through. It's a win for revenue and a win for customer experience – no more annoying emails for customers who've already paid!


The Future: Deeper Insights, Stronger Retention

HeySummit continues to leverage ChurnDog as a powerful tool for customer intelligence. They use our robust CRM, constantly updated by Stripe signals, to track important events like subscription upgrades/downgrades, card changes, updated addresses, and more. This rich data gives them an unparalleled understanding of their customer lifecycle.

And it's not just about preventing churn anymore. With ChurnDog, HeySummit can identify their high-value customers and proactively focus on increasing their retention. It's a strategic shift from defense to offense, all powered by our intelligent CRM.


Is Your Revenue Leaking?

If you're a subscription business facing the challenge of failed payments and lost revenue, or if you simply want to understand and retain your customers better, ChurnDog can help. Reach out to us to book a demo and see how we can transform your revenue recovery and churn prevention strategy!

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ChurnDog: HeySummit's Success: ChurnDog's Role in Revenue Recovery & Retention